2 spots open

You've been trying to figure out your AI move for months. Let's sort it out in 60 minutes.

You want to break into AI, or move up because of it, or start using it at work in ways that aren't a waste of time. The problem is the same every time: you're figuring this out alone, without input from someone who builds AI systems for a living. I've been doing that since 2019.

AI-specific roles pay €10,000 to €40,000 more than equivalent non-AI positions. People who know how to use AI are getting promoted over people who don't. A €300 session that cuts 6 months off your learning curve pays for itself many times over.

Book The 90-Day Breakthrough · €300 See what's included

2 spots available. Full refund if you don't leave with a plan you can act on.

Ema Ilic presenting the Noa AI chatbot to publishers at Pan Macmillan headquarters in London
Ema Ilic on stage presenting on LLM capabilities at Pan Macmillan

Demoing Noa chatbot to publishers · Pan Macmillan HQ, London

WhatsApp message from a marketing manager who wanted to stay anonymous

A marketing manager who'd just been laid off in an AI restructuring. We spoke in January. This was her message three months later.

€12,000 more than her last salary.

There's no shortage of information. What's missing is someone who can tell you which parts apply to you.

What most people do

  • Watch tutorials and courses that give everyone the same advice regardless of where they're starting from
  • Ask people on Reddit and LinkedIn who've never worked on an actual AI team
  • Build projects that impress other beginners but not the people making hiring decisions
  • Try to use AI at work without knowing which tools are genuinely useful and which are just noise
  • Spend 6 to 12 months doing all of this and still feel like they haven't moved

What actually works

  • A real diagnosis from someone who has been on both sides: building production AI systems and advising on whether to build them at all
  • A path built around your actual background, not a generic curriculum
  • Honest feedback on what's worth your time right now and what to skip
  • Knowing which AI tools, skills, and projects will matter for what you're trying to do
  • Walking out of one conversation with a 90-day plan you can start the next morning
Ema Ilic presenting RAG pipelines at Tech City Pula
Presenting RAG pipelines to the Tech City Pula audiencePula, Croatia

No useful plan, no charge.

Leave without a clear 90-day plan: full refund, no questions.

This isn't a "satisfaction" guarantee. If you don't walk away with a written plan you can use, I refund every cent. I've been doing this long enough to know who I can help and who I can't. I read your intake before confirming the session.

Refund request within 48 hours of the session. That's the only condition.

You want a straight answer, not more content to consume.

  • You're trying to move into AI from a different background and want to know the most direct path from where you are
  • You have experience in your field but don't know how AI fits into it, or where to start
  • You've been applying and not getting traction, and want to understand why
  • You want to use AI in your current job in ways that matter to your team or your manager
  • You've consumed a lot of information and feel more confused, not less

You want someone to agree with you, not challenge you.

  • You want confirmation that you're already on the right track
  • You're not willing to act on feedback that might be different from what you expected
  • You're looking for a weekly accountability check-in
  • You want a course recommendation list you could have Googled

The 90-Day Breakthrough

One session. A plan built around your specific situation. Walk out knowing what to do for the next 90 days.

  • Intake form reviewed before we speak
  • Draft 90-day plan prepared in advance
  • 60-minute session on Google Meet
  • Live refinement of the plan based on your questions
  • Written plan delivered within 24 hours
  • Shortlist of tools and resources picked for your goals
  • Full refund if you don't leave with a usable plan
€300
one time
Book now →

Full refund guarantee · 2 spots · Plan within 24h

AI bootcamp
12 weeks, generic
€5,000–€15,000
Career coach
4 sessions, no AI expertise
€800–€2,000
More months of self-study and guessing
 
Priceless

From people who've worked with me.

All on LinkedIn →
Ema Ilic at Google headquarters in Mountain View, representing CHAPTR during a partner collaboration
At Google HQ representing CHAPTR for a partner sessionMountain View, California

I've been building AI systems since 2019. I also know what gets people hired to build them.

I've been building AI systems in production since 2019, three years before ChatGPT made it a job title. RAG pipelines, LLM agents, evaluation systems, MLOps, across six enterprise clients in publishing, devtools, pharma, IoT, and solar energy. My work was featured at Google I/O in 2023, and I've co-authored published AI research. I've also sat on the advising side of AI hiring decisions, so I know what gets people in the door and what just looks good on paper. I'm offering these sessions because people keep asking, and it turns out I'm good at turning what I know into a plan someone can follow.

Building AI in production since 2019Before the hype
Featured at Google I/O 2023San Francisco
Published at SwissText Conference 2022Lugano
MSc Data ScienceUniversity of Pisa · Merit Scholarship
6 enterprise clients across 5 industriesProduction AI systems
1,000+ monthly active users on one productBuilt and scaled from scratch
90 days

One hour. A real plan. €300.

2 spots open. Full refund if you don't walk out with a concrete plan. You could keep researching on your own, or you could get a plan in 60 minutes.

Book The 90-Day Breakthrough →

Written plan within 24h · Full refund guarantee · 2 spots